Designing for a wildlife production house
Synthesized data and set qualitative approach for 5 wildlife researchers to address audience pain points; attracted over 50,000 followers to their platform in 7 months. Optimized their brand message through collaboration, feedback and audience retention; resulting in a 10% increase in engagement.
Designing a brand logo and deciding on aesthetics
The First Draft
Initially, we needed something more striking. The name hinted more about the human stories and not wildlife.
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The logo needed some grit to enhance the 'wild' in Bengal's Wild Tales. Additionally, the team wanted a warmer invitation
The Second Draft
Although the claws added more dimension to the logo, we still wanted something more elegant and self-explanatory.
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The warm and "gritty" essence was delivered.
The Final Draft
Finally, with the original color scheme and the addition of new character, the team was ready to settle with their first official logo.
Celebrating their Milestones
Designing posters for their social platforms after reaching their target audience.
10,000+
The team wanted a minimalistic approach to their announcement
20,000+
This time, the team looked for a more exquisite poster that represented the entire wildlife of Bangladesh
Details of this 20,000+ poster were done using Adobe Photoshop and Illustrator
